Media enquiries, press resources, and information for journalists covering Himalayan wild honey, harvesting communities, and food safety standards.
The International Mad Honey Standards Institute (IMHSI) is a newly established organisation working to build a structured certification framework for Himalayan wild honey. We combine scientific verification, ethical compliance, and traceability from harvest to consumer.
As a young institute, we welcome media interest in our mission and are available to provide background, context, and expert commentary on topics related to mad honey safety, sustainable harvesting, and the communities who depend on this tradition.
Mad Honey Safety & Standards: The science behind grayanotoxin content, safe consumption thresholds, and why standardised testing matters for consumer protection.
Sustainable Harvesting Practices: How traditional cliff harvesting methods work, the ecological pressures facing wild bee populations, and what responsible sourcing looks like.
Harvesting Communities: The cultural heritage of Gurung and other Himalayan honey-hunting communities, and the socioeconomic challenges they face.
Certification & Traceability: How IMHSI is developing frameworks to verify authenticity, origin, and quality across the supply chain.
Market Integrity: The prevalence of adulterated or mislabelled mad honey products, and what consumers should know before purchasing.
Journalists and researchers working on stories related to Himalayan honey, harvesting communities, or wild food systems are welcome to contact us. We can provide:
To get in touch, please visit our Contact page.
We are happy to assist journalists, documentary makers, and researchers with accurate information about Himalayan wild honey.
Get in TouchThe story of Himalayan wild cliff honey has captured the imagination of journalists, filmmakers, and storytellers worldwide. IMHSI works with media partners to ensure coverage is accurate, respectful of harvesting communities, and grounded in scientific understanding.
From documentary features tracing the daring harvest traditions of the Gurung people to investigative pieces on sustainable sourcing, media coverage plays a vital role in raising global awareness and driving responsible consumer demand.

Journalists and researchers working on stories related to Himalayan honey, harvesting communities, or wild food systems are welcome to contact our media relations team. We can provide:
To get in touch, please visit our Contact page.
For general enquiries, visit our Contact page.