Press Coverage

Media features, interviews, and news stories spotlighting the unique world of Himalayan wild honey — from international outlets to regional publications.

Press Coverage

Media enquiries, press resources, and information for journalists covering Himalayan wild honey, harvesting communities, and food safety standards.

About IMHSI

The International Mad Honey Standards Institute (IMHSI) is a newly established organisation working to build a structured certification framework for Himalayan wild honey. We combine scientific verification, ethical compliance, and traceability from harvest to consumer.

As a young institute, we welcome media interest in our mission and are available to provide background, context, and expert commentary on topics related to mad honey safety, sustainable harvesting, and the communities who depend on this tradition.

Topics We Can Speak To

Mad Honey Safety & Standards: The science behind grayanotoxin content, safe consumption thresholds, and why standardised testing matters for consumer protection.

Sustainable Harvesting Practices: How traditional cliff harvesting methods work, the ecological pressures facing wild bee populations, and what responsible sourcing looks like.

Harvesting Communities: The cultural heritage of Gurung and other Himalayan honey-hunting communities, and the socioeconomic challenges they face.

Certification & Traceability: How IMHSI is developing frameworks to verify authenticity, origin, and quality across the supply chain.

Market Integrity: The prevalence of adulterated or mislabelled mad honey products, and what consumers should know before purchasing.

Media Resources

Journalists and researchers working on stories related to Himalayan honey, harvesting communities, or wild food systems are welcome to contact us. We can provide:

  • Background briefings and expert commentary
  • Fact-checking support and technical accuracy review
  • Connections to researchers and community representatives
  • High-resolution imagery (where available)

To get in touch, please visit our Contact page.

Media Enquiries

We are happy to assist journalists, documentary makers, and researchers with accurate information about Himalayan wild honey.

Get in Touch

IMHSI in the Media

The story of Himalayan wild cliff honey has captured the imagination of journalists, filmmakers, and storytellers worldwide. IMHSI works with media partners to ensure coverage is accurate, respectful of harvesting communities, and grounded in scientific understanding.

From documentary features tracing the daring harvest traditions of the Gurung people to investigative pieces on sustainable sourcing, media coverage plays a vital role in raising global awareness and driving responsible consumer demand.

Selected Coverage

BBC Earth — “The Last Honey Hunters”: An immersive documentary following Gurung harvesters scaling ancient cliffs to reach wild hives.
National Geographic — Wild Honey of the Himalayas: A photographic essay on biodiversity, cultural significance, and conservation challenges.
The Guardian — Protecting a Vanishing Tradition: Reporting on how climate change and unregulated harvesting threaten communities.
Reuters — Himalayan Honey Finds Global Market: Coverage of IMHSI’s certification programme connecting communities with international buyers.
Al Jazeera — Bitter Sweet: The Honey Trade: A documentary on the socioeconomic dynamics of the wild honey trade.
Forbes — The World’s Most Expensive Honey: The science, rarity, and premium pricing of Himalayan cliff honey.

Media Resources

Journalists and researchers working on stories related to Himalayan honey, harvesting communities, or wild food systems are welcome to contact our media relations team. We can provide:

  • Press kits with high-resolution imagery and approved quotes
  • Expert interviews with researchers and community representatives
  • Fact-checking support and technical accuracy review
  • Access to our licensed photography library

To get in touch, please visit our Contact page.

IMHSI

An independent standards institute dedicated to safety, ethical compliance, and traceability in the Mad Honey supply chain.

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